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Get Paid More: Pricing Strategy for Independent Service Professionalsby Maria Marsala |
What should I be charging per hour? What is this package of services and products worth? How do I ask for the raise I know I deserve? How to I stop someone who doesn't want to pay me but just wants to pick my brain?
It's time to determine - once and for all - the answers to those questions. This ebook program will provide you with step-by-step instructions, resources and exercises to do just that!
Most entrepreneurs are under paid and don't realize it. What's missing in their thinking and planning process? About 30 aspects of pricing they haven't yet realized. Small oversights or lack of preparation and research can lead to having to working "way" to many hours, submitting a low bid on proposals or pricing a product "cheaply". Pricing your product "just right" is an art you can learn. We help make the process of pricing simpler and help you determine the influencing factors you'll use to set your "rack rate" just right. Are you ready to value your services? Then get ready to raise your rates!
We'll help you consider "EVERYTHING" that can be considered when creating your pricing strategy. Our ebook, well, it's like getting 3 ebooks in one, includes practical resources that will help you price your products "just right" including:
How You Will Benefit
- Develop your companies pricing strategy on one-sheet of paper using a proven to work process - rather than guesswork, picking an hourly rate out of a hat, based on their insecurities, or based on being the lowest price around.
- Align your pricing strategies your ideal client instead of trying to please everyone.
- Avoid the most common pricing errors that business owners make.
- Use our templates to create your pricing one-sheet and marketing funnel on one page which makes it real easy to adjust.
What You'll Learn...
- How do you know if your company's pricing is "good" "poor" or "bad"?
- How to reposition pricing for increased profitability.
- Why Listening to prospects does not work and it actually can cost your company dearly.
- Learn how to do market research and competitive pricing analysis to help you determine your rates.
- Create a process of increasing your rates for clients with ease and without loosing clients (unless you want to loose them)
- Learn to talk to clients about money and not getting stressed out (and no longer feel the need to discount your rates)
- Finally are saying no to freebie seekers and others who want to pick their brain
- Fill your marketing funnel with your services and products that brings in more money, too.
- Lots of case studies on what's worked and not worked.
- How to successfully implement new pricing strategies and tactics.
What You'll Receive
- More than 20 essential elements to consider in the pricing process including templates to help you get started.
- Exercises to help you set your rates, look at your competition, etc.
- Two samples of Pricing Sheets.
- Article: 10 rights as a business owners.
- Article: 23 ways to say no (when someone wants to "pick your brain" and not pay you.
- A section to help you learn how to set your business boundaries and raise your standards.
- Proven to work resources and ideas on how to successfully raise your rates without loosing all your clients.
- Information on marketing funnels, samples of funnels and templates for you to create your own.
- Links to the best pricing resources on the Internet.
- Article: How to never speak for free.
- Links to additional books about pricing.
Raising prices is such a hang up for people. I own ebook and it will convince you to raise your prices "if you're not already convinced."
Willie Crawford, Portal Director, Navarre, Florida, http://NavarrePortal.com
Here's what you get in the CD
Available on a CD for USA residents or as downloads for all others.
Maria's goal is to help you -- once and for all, get the pricing skills you need to run your business better. So she's including a host of resources to make sure you do that... and more...
1. FIVE digital audios of previous classes to listen to right now. The topics covered and students in each class are different, so are the questions they ask Maria and the lessons they learn.
2. NINETY-page step-by-step workbook information, exercises, examples and templates. We leave nothing out!
3. UPDATES to the Workbook and discounts on new pricing products whenever they're available.
4. CURRENT news, new articles and resources on the subject of pricing throughout the year, at no additional cost.
5. HOURLY Rate Calculator. Determine what your current hourly rate is...or the rate you want to receive! Place the numbers in the form, and wa-la, your answer will appear. Don't like the answer you receive? Heck, you're in charge of your fees!
6. ASSESSMENT. Are you leaking profits? You'll test your business in the key areas that are affecting your income
7. ACCESS to our private membership site where you can ask questions on pricing!
8. TWO MP3's of the classes you'll be attending to bring the number of audios for this program up to 7
9. "Are You Working Smarter Assessment." A simple worksheet to help you determine which "jobs" you could be delegating. Take it now!
| Order CD with audios |
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You might be able to invest in your business education and get a tax write-off. (Obviously, you'll want to call your CPA or accountant for specific tax advice... but I wanted to give you the idea. So call them now.)
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